
Want to know whatâs actually selling on eBay in 2025? Whether you’re publishing your first listing or scaling an existing shop, knowing the best-selling items on eBay will help your store score epic sales.Â
Weâve done the product research for you, so you can focus on selling products that customers actually want.Â
From everyday essentials to niche collectibles, this guide breaks down eBay bestsellers by category and gives you insider tips to sell more strategically. Letâs dig into the most profitable productsâand how you can start listing them today.
Top-selling eBay categories
With over 30 main product categories and virtually endless items, finding whatâs selling well on eBay can be overwhelming. To fast-track your success, weâve narrowed down the list to 12 top categories and over 40 best eBay products to sell.

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1. Smartphone accessories
The global mobile phone accessories market has an estimated value of $283.66 billion in 2025 and is projected to grow to $370.65 billion by 2032. Thatâs steady growth with consistent demandâmaking this category home to the most profitable products on eBay.
The demand for accessories that add protection, convenience, or style is constant. If you’re looking to sell on eBay, accessories for cell phones are some of the easiest trending items to list with high margins and consistent sales.
Phone cases
Custom phone cases are some of the best-selling items on eBay in this niche. Customers want something that protects their phone while showing off their personality. Focus on:
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Minimalist and sleek designs
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Pop culture references
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Durable and shockproof options
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Eco-friendly materials
AirPod cases
With around 70% of teens in the US owning AirPods, this is a goldmine. Personalized AirPod cases (think initials, favorite songs, or custom quotes) are popular with younger shoppers looking for accessories that stand out.
Other top-selling items in smartphone accessories
Besides smartphone and AirPod cases, consider these top-selling items on eBay:
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Screen protectors are essential and affordable high-demand products that can be sold in bundles.
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Charging cables and power banks are cheap to source and can easily be upsold alongside phone cases or other gear.
Headphones offer plenty of style variety and price points to explore, from wireless earbuds to over-the-ear options.
To stay ahead, research trends regularly. Track what types of smartphone accessories are popular on both eBay and other ecommerce marketplaces like Etsy or Amazon.Â
Keep an eye on new phone model releases tooâbeing early to list compatible accessories gives you a serious advantage.
And most importantly, focus on quality. Accessories that offer function, durability, and aesthetic value are far more likely to become best-selling products on eBay.
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AirPod cases
With around 70% of teens in the US owning AirPods, this is a goldmine. Personalized AirPod cases (think initials, favorite songs, or custom quotes) are popular with younger shoppers looking for accessories that stand out.
Other top-selling items in smartphone accessories
Besides smartphone and AirPod cases, consider these top-selling items on eBay:
-
Screen protectors are essential and affordable high-demand products that can be sold in bundles.
-
Charging cables and power banks are cheap to source and can easily be upsold alongside phone cases or other gear.
-
Headphones offer plenty of style variety and price points to explore, from wireless earbuds to over-the-ear options.
To stay ahead, research trends regularly. Track what types of smartphone accessories are popular on both eBay and other ecommerce marketplaces like Etsy or Amazon.Â
Keep an eye on new phone model releases tooâbeing early to list compatible accessories gives you a serious advantage.
And most importantly, focus on quality. Accessories that offer function, durability, and aesthetic value are far more likely to become best-selling products on eBay.
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2. Clothing
Clothing consistently ranks among the top-selling items on eBayâand itâs no surprise why. The global apparel market is expected to hit $1.84 trillion in 2025, growing steadily at an annual rate of 2.65%.Â
If you’re looking to sell on eBay and attract shoppers year-round, clothing is a smart betâbut not all garments are equal in demand. Here are the top-selling products in this category.
T-shirts
Estimates show that the average customer will buy 2.8 t-shirts in 2025. With the market set to surpass $46.99 billion in 2025, there’s plenty of room to make a profit. T-shirts are:
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Easy to source and print
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Affordable for buyers
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Perfect for expressing personality or humor
Custom t-shirts are especially popular among niche audiences. Explore what your customers love and deliver it with style.
Whether youâre selling clever quotes, fandom references, or minimalist art, the right design can go viral and attract high demand with low effort.
Want to stand out? Try offering:
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Eco-friendly t-shirts made from sustainable materials
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Moisture-wicking tees for fitness fans
Oversized tees for streetwear lovers
Hoodies
Hoodies are a go-to for comfort and cool factor. Whether itâs for lounging, layering, or making a statement, hoodies are one of the most profitable eBay items.Â
With a global market value projected to hit $40 billion by 2032, theyâre not just a winter essentialâtheyâre a year-round favorite.
Why hoodies sell:
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Large print area for bold graphics
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Gender-neutral and size-inclusive
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Easy to pair with leggings, joggers, or jeans
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Leggings
Fun custom leggings are always among trending products. Valued at $14.20 billion in 2025, they appeal to athletes, yogis, and everyday wearers alike. Their popularity makes them a staple in the womenâs clothing category on eBay.
Top-selling features:
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Flexible, comfortable fabrics
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High-rise designs for flattering fits
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Bold prints and seasonal color palettes
 Sports bras
Sports bras are another fast-moving product in the sporting goods segment. Ideal for workouts or as part of an athleisure look, they offer both function and fashion. Many shoppers pair them with leggings for the perfect gym-ready outfit.
Attract buyers with:
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Sweat-wicking performance fabrics
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Seamless materials
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Stylish color-blocking and all-over-printed designs
Tracksuits
Matching sets are in, and tracksuits serve the full look. Offer sets that mix and match track pants, windbreakers, joggers, and zip-up hoodies to meet a various buyer preferencesâfrom casual loungewear to performance gear.
Why they sell on eBay:
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Easy outfit options mean less decision fatigue for buyers
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Perfect for bundling or upselling
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Fits well across multiple eBay clothing categories
Athletic shorts
Looking to target fitness enthusiasts? Athletic shorts are especially popular in spring and summer, but many wear them year-round for travelling or lounging at home. Explore profitable items like:
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Yoga shorts for low-impact workouts
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Biker shorts for everyday wear
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Swim trunks for pool and beach days
Want to attract buyers? Pair shorts with matching tops and accessories, or sell complete workout sets for a coordinated look from head to toe.
3. Clothing accessories
In 2025, the clothing accessories market is expected to generate $62.52 billion, with an annual growth rate of 2.82%. More than just outfit add-onsâaccessories are small details that elevate a look, express the wearerâs personality, and make their style feel personal.Â
For eBay sellers, this product category offers a sweet spotâlow-cost, high-demand, and perfect for impulse purchases.
If youâre ready to sell on eBay, here are some of the most profitable products in the accessories category.
Hats
Hats are functional fashion staples. Whether itâs shielding from the sun, keeping warm in the winter, or covering a bad hair day, hats sell year-round and appeal to every age group.
Some of the top trending items include:
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Beanies for colder seasons
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Baseball caps for everyday wear
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Bucket hats for streetwear fans
You can also stock foam trucker hats, vintage corduroy caps, kidsâ hats, and tie-dye beanies to cover more niche styles and fashion preferences.
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Bags
Bags are endlessly versatile, making them among the top-selling products on eBay. With tons of style options, it leaves more room to target different buyers.
Certain categories perform better than others:
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Tote bags are lightweight, reusable, and ideal for everyday errands
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Duffle bags make the perfect gym or travel companion
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Drawstring bags are low-cost and lightweightâperfect for seasonal trends and easy shipping
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Fanny packs are essential for festivals and outdoor day trips
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Backpacks remain the go-to for students, digital nomads, and adventure-seekers
Sellers should offer a variety of bags to meet different customer needs while staying competitive in one of eBayâs top categories.
Shoes
Footwear is one of the top-selling categories across all ecommerce marketplaces, and shoes are a big driver of traffic and sales on eBay. In fact, the global footwear market is projected to hit $500.55 billion in 2025.
Sneakers dominate the market among streetwear and comfort-minded consumers. Theyâre functional, customizable, and offer excellent real estate for creative designsâperfect for sellers who want to blend fashion with artistic expression.
Source: eBay
Scrunchies
Scrunchies are a small accessory thatâs a surprisingly lucrative niche, expected to hit $4.3 billion by 2031. With countless color, fabric, and design options, scrunchies are a simple add-on that enhances cart value.
They work great as upsells or bundle items, and are lightweightâminimizing shipping costs.
Sunglasses
Whether purely for UV protection or as a fashion statement, the sunglasses market reached $26.32 billion in 2025 and continues to grow.
From bold frames to classic aviator designs, sunglasses are profitable items that sell well across different demographics. These accessories are great for seasonal promotions and evergreen listings.
4. Home decor
Revenue in the home decor market is expected to reach a booming $139.05 billion in 2025. If youâre looking for high-demand products to sell on eBay, this category is full of money-making opportunities.
From cozy textures to bold visual statements, here are trending items for generating passive income with print-on-demand home decor.
Wall art
Custom wall art is one of the easiest ways to personalize a spaceâand it sells exceptionally well on ecommerce marketplaces like eBay.
Thereâs a constant demand for:
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Canvas prints
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Metal prints
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Posters
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Decorative flags
Choose a niche that resonates with your target customers, whether minimal abstracts, vintage travel posters, or bold pop culture references. Sell unique pieces that buyers wonât find in large retail stores.
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Holiday decor
Seasonal products bring in sales surges during specific times of the year. Holiday decor is a favorite among buyers looking to spruce up their homes for festivities and special occasions.
Earn money by offering these trending items:
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Stockings, ornaments, and wrapping paper for Christmas
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Themed wall calendars for New Yearâs
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Table runners, placemats, and cloth napkins for holiday meals
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Decorative candles and figurines for Easter and Halloween
Rotating your catalog to reflect different holidays helps your store stay relevant and boost sales.
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Blankets
Blankets do more than keep you warmâtheyâre a home essential, a go-to gift, and one of the most profitable items in the home decor space.
Popular items include:
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Fleece throws for lounging
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Woven blankets with custom patterns
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Weighted blankets for sleep and relaxation
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Decorative throws for couches or beds
Blankets are also great for bundling with pillows or seasonal promos, making them a smart upsell strategy.
Source: Printful
Pillows
Pillows and pillowcases are fantastic items to sell on eBay, providing comfort while instantly upgrading a roomâs look. From neutral basics to bold patterns, make your custom prints in minutes using Printfulâs Design Maker.
Whether youâre targeting design-savvy homeowners or shoppers looking for gift ideas, pillows are an easy entry point into the home decor space on eBay.
Stickers
Custom stickers arenât just for water bottles or electronic products like laptopsâthese trending items make excellent low-commitment decor upgrades. Decorative wall and window stickers are increasingly popular, especially around holidays.
Here are some ideas to try:
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Window decals for Christmas, Halloween, or Easter
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Inspirational quotes or minimal designs for bedrooms and offices
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Fun shapes or patterns for kidsâ rooms
Stickers are small, easy to ship, and often bought in multiplesâperfect for increasing cart value.
Plushies
Who says plushies are just for kids? These soft, huggable companions add warmth and personality to any space. From animals to quirky food characters, plushies make for charming gifts year-round.
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Source: eBay

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5. Fitness products
The global fitness equipment market is expected to grow to $30.61 billion by 2034, so itâs no wonder sporting goods are some of the best-selling items on eBay.
Weâve previously listed leggings, tracksuits, baseball caps, sneakers, and duffle bagsâbut the list of sporting goods goes on.
Letâs explore some of the top-selling items on eBay that can help sellers like you earn money.
Yoga mats
Yoga mats are fantastic products to sell on eBay. With the global yoga and exercise mat market expected to hit over $13 billion in 2032, these trending items are a no-brainer for your eBay storefront.Â
Perfect for exercising, stretching, or meditating, theyâre an equally popular item among gym-goers and those who prefer working out at home.
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Headbands
Doing an intense training session or just trekking your favorite hiking trail? Headbands keep the sweat in check.Â
Sell stylish headbands to help customers elevate their outfits and feel more confident during their workoutsâall while boosting your businessâ bottom line.
Water bottles
Refillable water bottles in different sizes, materials, and designs are an athleteâs best friend. Think motivational quotes, nature-inspired visuals, or minimalist logos.
Do product research and find out whatâs in demand in your target marketâwhether thatâs protein shakers or flip straw water bottles.
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Athletic socks
Nothing ruins a workout faster than low-quality socks slipping into your shoes or ripping after a few washes.Â
Every runner and sports enthusiast needs a pair of breathable, comfortable socks that go the distanceâthey should stay put, prevent blisters, and keep the wearerâs feet dry.
6. Pet products
Pet owners spend big on their furry companions. If you’re doing product research to find the most profitable items to sell on eBay, this should be at the top of your list.Â
Pet products are among the most trending items in ecommerce and offer great opportunities to start or grow a business in this active niche category.
Pet bowls
Pet bowls come in various designs, from classic stainless steel to travel-friendly silicone options. Some bowls even have smart technology to monitor and regulate your petâs diet.Â
Consider the bowlâs material, size, and design to cater to different pet needs. Our tip? Hop on the slow feeder bowls trendâthey promote slow eating to improve digestion.
Source: Printful
Collars
A staple in any pet ownerâs toolkit, collars are both functional and stylish. Whether for name tags, leash training, or flea preventionâand they sell well year-round.
Trending items include:
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Personalized nameplate collars
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Reflective and LED options
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Decorative or holiday-themed collars
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Anti-tick and flea collars
Collars are lightweight for easy and affordable shipping, ideal for attracting repeat customers and bundling with other pet accessories.
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Beds
Every pet deserves a cozy corner. Customers are willing to spend good money to guarantee their furry friendsâ well-being.
When sourcing or listing beds, consider:
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The pet size you’re targeting
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Memory foam or orthopedic options for older pets
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Washable covers for easy maintenance
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Style and color variations to complement interior trends
A well-written listing with detailed specs and great photos can help you stand out from other eBay sellers.
Source: eBay
7. Home and garden appliances
In 2024, the global household appliances market grew to $671.66 billion. If you want to build a long-term eBay business, this category offers plenty of trending items with consistent demand and solid profit margins.
Letâs take a look at the top-selling items on eBay in this space.
Lighting
Illuminate your storefront with stunning and budget-friendly lighting options. Top sellers include:
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LED strip lights for ambient spaces
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Pendant lights for kitchens and dining areas
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Floor lamps for cozy living rooms
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Solar-powered garden lights
With countless styles and price points, lighting works well across various product categories and target audiences.
Source: eBay
Kitchen appliances
These trending items meet everyday household needs. Whether you’re targeting first-time homeowners, culinary hobbyists, or busy families, there’s consistent demand for high-tech kitchen appliances.
Popular and profitable items include:
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Coffee makers and espresso machines
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Air fryers and toaster ovens
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Blenders, juicers, and food processors
These products combine function with style, making them top contenders in the mid-price range category with strong buyer interest. Include detailed specs in your product listings and research product prices regularly to stay competitive.
Focus your product research on whatâs working for top sellers. Find gaps in the market and attract the right customers with appliances that ease their daily routines.
Barbecues
Barbecues are perfect for enjoying the outdoors and getting together with friends and family.
From portable options to a bigger splurge for the upcoming summer, offer a selection of top-notch barbecue grills and accessories on your eBay store to get your business noticed.
Source: Printful
Parasols
Sunburns and harsh glare? No thanks. Parasols are the perfect blend of function and flairâoffering shade, style, and skin protection all in one.Â
Stock a range of sizes and eye-catching designs to help your customers stay cool, comfy, and shaded while lounging in the sunshine.
8. Automotive parts
These trending items on eBay usually have higher prices, so itâs no surprise that the global automotive parts and accessories market is worth a whopping $2.4 trillion.
What are some of eBayâs top-selling items in this category?
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Exterior parts
Parts like steel bumpers, grilles, and side mirrors are often replaced or upgraded with aftermarket options. Consider entering this niche market if you find a good contact for spare parts and motor vehicle components.
Wheels and tires
Top-notch wheels, tires, and suspension parts like shocks, struts, and leveling kits upgrade a vehicleâs performance. While highly profitable, note that selling items in this category may require a large initial investment.
Car lights
Customers often modify and upgrade headlights, light bulbs, tail lights, and fog lightsâmaking them top choices in the automotive parts category.
9. Collectibles
Some of the best-selling products on eBay are collectibles, with estimates last year valuing the market at $484.6 billion.
This category includes various rare items that are highly sought after. Create auction-style listings for collectibles so customers can place bidsâguaranteeing you the most profits.
What collectibles are most likely to attract potential buyers?
Toys
Sell collectible toys and figurines on eBay to cater to enthusiasts looking for unique items that tap into pop culture nostalgia.
Sports memorabilia
Fans and collectors love signed items, vintage trading cards, and rare sports-related products. Remember to source products from trustworthy suppliersânothing destroys a sellerâs reputation faster than a fake item.
Source: eBay
NFTs
NFTs, or non-fungible tokens, are one-of-a-kind digital assets that have transformed the collectibles market. From digital art to virtual real estate, they are highly sought after. List NFTs that appeal to art enthusiasts and crypto collectors to capitalize on this industry.
Art
eBay is an ideal platform for art catering to diverse tastes. Whether you deal in contemporary art, antique paintings, or sculptures, your eBay store can help connect artists and art loversâhelping you build a loyal customer base.
10. Jewelry and watches
This eBay top-selling items list wouldnât be complete without watches and jewelryârevenue for the market reached an astonishing $479.60 billion in 2024.
What type of jewelry and watches should you add to your online store?
Popular jewelry
Necklaces, pendants, bracelets, and earrings remain among the most versatile and best-selling items in the jewelry category. Theyâre easy to wear, endlessly customizable, and appeal to just about everyone.
If youâve got a creative streak, consider making your own handmade pieces. While they take time and skill, handcrafted jewelry stands outâand you can price it as a premium product with higher profit margins.
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Watches
From sleek digital models to rugged military styles or luxury classics, thereâs a style for every personality and lifestyle.
Narrow your niche by focusing on a specific typeâlike menâs smartwatches or vintage analog timepiecesâand turn your eBay store into a go-to destination for timekeeping with style.
11. Computers and smartphones
Computers and smartphones are some of the best-selling items on eBay, thanks to steady demand for upgrades, repairs, and budget-friendly tech.Â
With popular brands like Apple, Dell, ASUS, HP, or Lenovo, this is a high-traffic category perfect for flipping devices, selling parts, or stocking must-have accessories like laptop sleeves.
12. Supplements & Vitamins
To complete our list of best-selling items on eBay, we canât forget supplements and vitamins. The global dietary supplements market was valued at $510.4 billion in 2025.
Ingredients like turmeric, ashwagandha, elderberry, echinacea, ginger, magnesium, melatonin, and CBD are highly coveted for immunity, stress management, and better sleep.Â
Another popular niche is vitamin combos for specific purposes, like glowing skin or healthier hair.
Source: eBay

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How to find your next eBay bestseller?
The level of competition when selling items on eBay varies widely based on factors like product category and demand.Â
Here are some guidelines to help you narrow down the best potential product to become your next eBay bestseller.
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Competitor analysis: Analyze your competitionâs existing listings for quality, pricing, and seller ratings.
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Market research: Gauge demand by browsing popular listings for similar products.
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Check trends: See what people are buying on other marketplaces and hop on seasonal demand to drive sales.
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Niche products: Consider offering niche items catering to underserved audiences to face less competition.
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Feedback and reviews: Read customer testimonials on competitorsâ listings and see how you can address their needs with your own products.
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Long-tail keywords: These detailed phrases help your listings stand out by targeting niche searches with less competition.
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Pricing strategy: Based on market research, set competitive prices without undervaluing your offerings.
Interested in a business model that guarantees virtually no upfront costs? Check out how to sell print-on-demand products on eBay.
Clothing, smartphone accessories, beauty products, and collectibles consistently rank as the most popular items on eBay due to high demand and broad target demographics.\n
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Top-selling items include phone cases, t-shirts, fitness gear, home decoration, and tech gadgets. These categories see constant demand and strong sales volume.\n
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High-margin niches like collectibles, branded electronics, and print-on-demand products often generate the most profit—especially with smart pricing strategies and minimal overhead.\n
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Use eBay’s trending section and explore its bestseller lists. Do product research using third-party tools like Terapeak, Zik Analytics, and ShelfTrend to uncover high-demand, low-competition categories.”}}]}
Frequently asked questions
Clothing, smartphone accessories, beauty products, and collectibles consistently rank as the most popular items on eBay due to high demand and broad target demographics.
Top-selling items include phone cases, t-shirts, fitness gear, home decoration, and tech gadgets. These categories see constant demand and strong sales volume.
High-margin niches like collectibles, branded electronics, and print-on-demand products often generate the most profit—especially with smart pricing strategies and minimal overhead.
Use eBay’s trending section and explore its bestseller lists. Do product research using third-party tools like Terapeak, Zik Analytics, and ShelfTrend to uncover high-demand, low-competition categories.
Open your eBay store and start selling today
With thorough product research and a list of these best-selling items on eBay, you’re already halfway to having products fly off the shelves.Â
eBay gives you access to millions of shoppers ready to spendâand with a flexible business model like print-on-demand, beginners and seasoned sellers alike can easily turn a profit with stunning custom products.
Whether itâs clothing, home decor, or collectibles, success comes from optimizing your selling strategy and staying in sync with buyer demand. Create your store, use smart tools to track trends and prices, and start selling!
Read next: Effective Tips for Selling on eBay: Sell Smarter, Not Harder
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